Send a recurring campaign

A recurring campaign fires on a repeating schedule: daily, weekly or monthly. Every firing is its own run with its own counts and skip reasons. Use it for newsletters, weekly digests and regular reminders.

Before you start

• A published template and a segment, as for a one-time campaign.

Steps

1. Click New campaign on the campaigns list.
2. Enter a Name, choose the Channel, and set Campaign type to Recurring.

3. Pick the audience and template. See The campaign wizard.
4. On Delivery, switch the toggle from Send once to Recurring. Then choose a Frequency:
   • Daily sends every day at the Time of day.
   • Weekly adds a Days picker, Mon to Sun.
   • Monthly adds Day of month. In shorter months it sends on the last day.
5. Optionally set Starts and Ends. To skip particular days, such as exchange holidays, pick them under Skip dates. Each day is read in the schedule's timezone, so a date means that calendar day there. A skipped day sends nothing and creates no run, and the next day fires as normal. Remove a date with the x on its chip. Up to 400 dates. Skip dates apply to recurring schedules only.
6. Check the Timezone. The time of day is a clock time in that zone. Tick Send in each user's local timezone to send at that clock time wherever each user is.

7. Continue to Limits, Goals and Review, then click Save & publish.

What happens next

The campaign shows Scheduled, with the next run time on the list. Each firing adds a run on the campaign page. To skip a while, choose Pause in the More actions menu and Resume later. See Read a campaign's results.